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Journal of Management and Marketing ResearchTraditional and digital media advertising preference: a descriptive evaluation of Billings, Montana mothers Anna Clause, Ph.D. Montana State University

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What is traditional and digital media?

Traditional media refers to traditional forms of advertising such as television, radio, newspapers, magazines, while digital media refers to online channels like websites, social media, and search engines.

Who is required to file traditional and digital media?

Businesses and organizations that utilize traditional and digital media for advertising purposes are required to file.

How to fill out traditional and digital media?

Traditional and digital media can be filled out by providing details of the advertising campaign, including the channels used, audience targeted, and amount spent.

What is the purpose of traditional and digital media?

The purpose of traditional and digital media is to promote products or services to a wide audience and increase brand visibility.

What information must be reported on traditional and digital media?

Information such as the name of the advertiser, campaign details, channels used, amount spent, and audience demographics must be reported.

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