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2016 RATE CARD Create an integrated media campaign that influences our buyers on screen, in print and at our event.EREGISTRATIONMOBILE APP2016 MERCHANDISE SHOWEQUIPMENT TEST CENTER (ETC) Ball Sponsor..................................................
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Create an integrated media refers to the process of combining various forms of media, such as print, digital, and social media, into a cohesive marketing strategy.
Typically, marketing or advertising departments within a company are responsible for creating and filing an integrated media plan.
To fill out an integrated media plan, one must outline the objectives, target audience, media channels, budget, and timeline for the marketing campaign.
The purpose of creating an integrated media plan is to ensure all marketing efforts are cohesive and aligned with the overall marketing strategy.
Information such as target audience demographics, media channels to be used, budget allocation, and timeline for the campaign must be reported on an integrated media plan.
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