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1Albuquerque International Balloon Fiesta 2016 Media Guide2017 BALLOON FIESTA MEDIA RELATIONS TEAM TOM GARRITY(505) 7106567 tom Garrity. Command MOLINA(505) 6100753 Amanda Garrity. Command ADDRESS
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01
Identify the purpose and objectives of the media relations team.
02
Determine the size and composition of the team based on the organization's needs and resources.
03
Define the roles and responsibilities of each team member, including media spokespersons, media coordinators, and communication strategists.
04
Develop a media relations plan outlining the team's goals, strategies, and tactics for building relationships with the media.
05
Establish a process for media monitoring and analysis to stay informed about industry trends and competitors.
06
Create media materials such as press releases, media kits, and fact sheets to provide journalists with relevant information.
07
Build and maintain relationships with key media contacts, including journalists, editors, and producers.
08
Train team members on effective media communication techniques, crisis management, and spokesperson training.
09
Execute media outreach activities, including pitching story ideas, arranging interviews, and organizing press conferences.
10
Monitor and evaluate the team's performance, adjust strategies as needed, and continuously improve media relations efforts.

Who needs media relations team?

01
Businesses and organizations that want to establish and maintain a positive public image.
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Startups and small businesses looking to gain media coverage and raise brand awareness.
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Companies going through a crisis or reputation management issues and require expert assistance in handling media relations.
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Nonprofit organizations aiming to generate media interest and support for their cause.
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Government agencies and politicians seeking effective communication with the media and the public.
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Events and conference organizers who need media coverage to promote their event.
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Public figures and celebrities who want to manage their public image and media presence.
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PR agencies that provide media relations services to clients.
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Media relations team is a group of individuals responsible for managing the relationship between an organization and the media.
Media relations team may need to be filed by organizations that interact with the media on a regular basis.
To fill out a media relations team, include information about the team members, roles and responsibilities, and contact information.
The purpose of a media relations team is to effectively communicate with the media, manage press coverage, and maintain a positive public image for the organization.
Information that must be reported on a media relations team may include team member names, titles, contact information, and a brief overview of their roles.
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