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Completed by:Title:Company:Date:Ad Tech/Programmatic Sales Skills TrainingOrganizational Questions1. What are the job titles of the training participants and/or which functional areas do they belong
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How to fill out ad techprogrammatic sales skills

01
To fill out ad tech/programmatic sales skills, follow these steps:
02
Start by understanding the basics of ad tech and programmatic advertising.
03
Learn about different ad tech platforms and tools, such as demand-side platforms (DSPs), supply-side platforms (SSPs), and data management platforms (DMPs).
04
Gain knowledge about programmatic buying and selling processes, including real-time bidding (RTB), header bidding, and programmatic guaranteed.
05
Familiarize yourself with digital advertising metrics, such as CPM (cost per thousand impressions), CPC (cost per click), and ROI (return on investment).
06
Develop strong negotiation and communication skills to effectively pitch and sell programmatic advertising solutions to clients.
07
Stay updated with the latest trends and advancements in ad tech and programmatic advertising through industry blogs, webinars, and conferences.
08
Practice hands-on experience by working with ad tech platforms and tools, running campaigns, and analyzing performance data.
09
Network with professionals in the ad tech industry to gain insights and explore job opportunities in programmatic sales.
10
Continuously evaluate and improve your ad tech/programmatic sales skills by seeking feedback and learning from experienced professionals.

Who needs ad techprogrammatic sales skills?

01
Ad tech/programmatic sales skills are needed by:
02
- Advertising agencies and media buying houses who want to leverage programmatic advertising to improve campaign performance and reach targeted audiences.
03
- Ad tech companies and platforms that provide specialized programmatic solutions and services to optimize ad inventory monetization for publishers and maximize ROI for advertisers.
04
- Digital marketers and media planners who aim to optimize their ad spend and improve campaign targeting and efficiency through programmatic strategies.
05
- Publishers and media companies who want to automate and streamline their ad selling process by using programmatic technologies.
06
- Sales professionals who want to specialize in programmatic advertising sales and cater to the increasing demand for programmatic solutions in the industry.

What is Ad Tech/Programmatic Sales Skills Training Form?

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Ad tech programmatic sales skills refer to the abilities and knowledge needed to effectively sell advertising technology and programmatic advertising solutions.
Professionals working in the advertising technology industry, specifically those involved in selling programmatic advertising solutions, are required to possess ad tech programmatic sales skills.
Ad tech programmatic sales skills can be acquired through training programs, workshops, on-the-job experience, and continuous learning in the advertising technology field.
The purpose of ad tech programmatic sales skills is to enable professionals to effectively sell advertising technology products and programmatic advertising solutions, thereby driving revenue for their organizations.
Information such as sales techniques, knowledge of programmatic advertising platforms, understanding of target audiences, negotiation skills, and market trends must be reported on ad tech programmatic sales skills.
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