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Competitive Research Kendra Repo Assignment #2Part 1: Competitive MatrixInstagramFacebookSnapchatTumblrPinterest5414524442Functionality of Direct Messaging25432Visibility of Notifications34323545324531211
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How to fill out competitive research

01
Identify your competitors: Start by identifying who your main competitors are in your industry.
02
Gather information: Collect data about your competitors such as their products or services, pricing strategies, marketing tactics, strengths and weaknesses.
03
Analyze the data: Evaluate the information you have gathered and identify patterns, trends, and insights.
04
Conduct SWOT analysis: Perform a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis to assess your own strengths and weaknesses in comparison to your competitors.
05
Identify opportunities: Based on your analysis, identify potential opportunities for growth and improvement that can be leveraged from your competitors.
06
Develop a strategy: Use the insights gained from the competitive research to develop a strategic plan that allows you to differentiate yourself from your competitors and gain a competitive advantage.
07
Implement and monitor: Implement your strategy and continuously monitor your competitors to stay updated and adapt your approach as needed.

Who needs competitive research?

01
Businesses entering a new market: Competitive research can help businesses understand the landscape and competition in a new market before entering.
02
Established businesses: Even established businesses can benefit from competitive research to stay updated on their competitors' strategies and identify areas for improvement.
03
Marketing teams: Competitive research provides valuable insights for marketing teams to develop effective marketing strategies and campaigns.
04
Product development teams: Competitive research helps product development teams understand customer needs and preferences, and identify gaps in the market that can be exploited.
05
Sales teams: By understanding their competitors, sales teams can position their products or services more effectively and address potential objections or concerns from customers.
06
Startups: Competitive research is crucial for startups to identify their unique selling proposition (USP) and differentiate themselves from the competition.
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Competitive research is the process of gathering and analyzing information about competitors in order to make better business decisions.
Any company or individual seeking to gain a competitive advantage in the marketplace may be required to file competitive research.
Competitive research can be filled out by conducting market research, analyzing competitor data, and identifying key strengths and weaknesses.
The purpose of competitive research is to understand the competitive landscape, identify opportunities for growth, and make informed strategic decisions.
Competitive research may include information on competitors' products, pricing, positioning, marketing strategies, and customer demographics.
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