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International Journal of Pharmacy Research CODE (USA): APRIL, ISSN: 09744304 Vol.7, No.3, pp 502506, 20142015Handling of Market Complaints and Recalls Botha Arun Kumar, N. Vishal Gupta* Department
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01
Identify the complaint: Listen carefully to the customer's complaint and gather all necessary information.
02
Apologize and empathize: Show genuine concern for the customer's issue and apologize for any inconvenience caused.
03
Investigate the complaint: Collect all relevant information and evidence related to the complaint.
04
Offer a solution: Based on the investigation, provide a suitable solution to the customer's complaint.
05
Communicate the resolution: Clearly explain the resolution to the customer, ensuring they understand the proposed actions.
06
Document the complaint: Keep a record of the complaint and the steps taken to resolve it for future reference.
07
Follow up: After resolving the complaint, follow up with the customer to ensure their satisfaction and address any remaining concerns.

Who needs handling of market complaints?

01
Handling of market complaints is needed by any business that deals with customers and provides products or services to the market.
02
It is especially important for companies in the retail, hospitality, and e-commerce sectors as they often face customer complaints regarding product quality, service issues, billing problems, etc.
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A robust handling of market complaints process helps in maintaining customer satisfaction, improving the company's reputation, and retaining customers.
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Handling of market complaints refers to the process of addressing and resolving issues or concerns raised by consumers or stakeholders about a product or service in the market.
Businesses or organizations that are responsible for the distribution or sale of a product or service are required to file handling of market complaints.
Handling of market complaints can be filled out by providing detailed information about the complaint, steps taken to address it, and any resolutions or actions taken.
The purpose of handling of market complaints is to ensure that consumer concerns are addressed promptly and effectively, leading to improved customer satisfaction and loyalty.
The information reported on handling of market complaints typically includes the nature of the complaint, actions taken to address it, timeframe for resolution, and any follow-up measures.
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