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March 2007Survey of Consumer Attitudes Toward Generic Drugs nonprofit independent licensee of the Blue Cross Bluesier AssociationSUMMARY REPORTExecutive Summary During the 1990s, spending for prescription
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The survey of consumer attitudes is a research tool used to gather information on how consumers feel about certain products, services, or brands.
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The purpose of survey of consumer attitudes is to collect valuable insights and data that can be used to improve marketing strategies, product development, and overall customer satisfaction.
The information reported on a survey of consumer attitudes may include demographics, purchasing habits, satisfaction levels, and brand preferences.
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