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Ethos: Appeals to Authority and Credibility By Megan McIntyre and Jessica McKeePower is the most persuasive rhetoric. Friedrich Schiller I've always wondered why candidates have to approve this message;
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To fill out ethos appeals to authority, follow these steps:
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Start by researching and identifying credible sources and experts in the field related to your topic.
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Gather evidence, quotes, or data from these authoritative sources that support your argument or claim.
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Integrate these appeals to authority into your writing by using direct quotes or paraphrasing the expert's statements.
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Provide context and background information about the credibility and qualifications of the authorities you are referencing.
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Clearly explain how these appeals to authority strengthen your argument and make it more persuasive.
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Use ethos appeals to authority sparingly and strategically to avoid over-relying on external sources.
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Revise and edit your writing to ensure the ethos appeals to authority are effectively integrated and enhance your overall message.

Who needs ethos appeals to authority?

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Ethos appeals to authority rely on the credibility and expertise of a particular individual or organization to persuade an audience.
Anyone who wants to leverage the credibility of an authoritative figure or institution in their argument.
To fill out ethos appeals to authority, one must reference the expertise and credibility of the authority being cited.
The purpose of ethos appeals to authority is to establish credibility and build trust with the audience.
Information such as the qualifications, experience, and track record of the authority being cited.
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