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EXECUTIVE STRATEGIES FOR INTERNET COMMUNICATIONS SUCCESS LEAGUE OF CALIFORNIA CITIES CITY MANAGERS DEPARTMENT JANUARY 2015PARTICIPANTS Wade McKinney, City Manager, City of Indian Wells; President,
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Executive strategies are long-term plans or actions developed and implemented by executives in order to achieve specific goals or objectives.
Executives or top-level management within an organization are typically required to file executive strategies.
Executive strategies are usually filled out by outlining goals, actions, timelines, and responsibilities in a formal document or presentation.
The purpose of executive strategies is to provide a roadmap for achieving organizational goals and to align the efforts of top-level management.
Executive strategies typically include objectives, actions, key performance indicators, timelines, and responsible parties.
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