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Promotional and Special Events
Grant Program
Reapplication Workshop
June 27, 2016AGENDA
1. Overview of the Purpose of the Grant Program2. Review of Guidelines, Instructions and Application3. Budget
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How to fill out promotional and special events

How to fill out promotional and special events
01
Determine the purpose and objective of the promotional or special event.
02
Define the target audience and create a marketing plan to reach them.
03
Set a budget for the event, including expenses for advertising, venue, staff, and promotional materials.
04
Choose a suitable venue for the event, considering the size and location that will attract the target audience.
05
Plan the agenda or itinerary of the event, including any speakers, activities, or performances.
06
Develop promotional materials such as flyers, posters, social media posts, and email campaigns to create awareness and generate interest in the event.
07
Promote the event through various channels, including online platforms, local media outlets, and community organizations.
08
Coordinate logistics such as registration, ticketing, seating arrangements, and audio-visual equipment.
09
Prepare for the event day by ensuring all necessary supplies, staff, and resources are available.
10
During the event, engage attendees with interactive activities, provide information about the promotional offers or special events, and create a memorable experience.
11
Follow up after the event by collecting feedback, measuring success, and analyzing the impact of the promotional or special event.
12
Make any necessary adjustments or improvements for future promotional or special events based on the outcomes and feedback received.
Who needs promotional and special events?
01
Businesses: Businesses of all sizes can benefit from promotional and special events to attract customers, strengthen brand awareness, and drive sales.
02
Non-profit organizations: Non-profit organizations often organize fundraising events and special events to raise awareness, gather support, and generate funds for their causes.
03
Event planners: Event planners or agencies specialize in organizing promotional and special events for their clients, who may be businesses, organizations, or individuals.
04
Educational institutions: Schools, colleges, and universities may organize special events to showcase their programs, attract prospective students, or engage with the community.
05
Government organizations: Government agencies and departments may organize promotional events to inform the public about new policies, initiatives, or services.
06
Individuals: Individuals may organize special events for personal celebrations such as birthdays, weddings, anniversaries, or reunions.
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What is promotional and special events?
Promotional and special events are marketing activities or gatherings organized to attract customers and promote a product or service.
Who is required to file promotional and special events?
Companies or individuals organizing promotional or special events are required to file for the necessary permits and approvals.
How to fill out promotional and special events?
To fill out promotional and special events, organizers need to provide details about the event, location, date, purpose, and expected outcomes.
What is the purpose of promotional and special events?
The purpose of promotional and special events is to create awareness, generate interest, and increase sales for a product or service.
What information must be reported on promotional and special events?
Information such as event details, marketing strategy, target audience, budget, and expected results must be reported on promotional and special events.
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