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Fairbanks North Star Borough General Services 907 Terminal Street PO Box 71267 Fairbanks, Alaska 997071267 (907) 4591297 FAX 4591100RFP Number: 17065 Date Of Issue: April 5, 2017Transit Media Planning
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How to fill out transit media

01
Determine the target audience for your transit media campaign.
02
Research and select relevant transit media options such as bus wraps, train station ads, or digital advertising on public transportation.
03
Contact the transit media provider or advertising agency to inquire about availability, cost, and booking process.
04
Prepare your advertisement design or engage a professional graphic designer to create visually appealing and attention-grabbing transit media ads.
05
Consider the size, format, and content of your transit media ad to maximize its effectiveness in reaching potential customers.
06
Negotiate and finalize the booking details, duration, and location of your transit media campaign.
07
Monitor and track the performance of your transit media ads to evaluate their impact on brand awareness, customer engagement, and sales.
08
Optimize your transit media campaign by making necessary adjustments based on the insights and data collected during the monitoring process.

Who needs transit media?

01
Businesses or brands looking to increase their visibility and reach a wide audience.
02
Companies launching new products or services and aiming to create awareness and generate interest.
03
Local governments or non-profit organizations promoting public service announcements or community events.
04
Event organizers or promoters who want to advertise concerts, festivals, or other cultural events to attract attendees.
05
Retailers or e-commerce companies seeking to target potential customers during their daily commute.
06
Any organization or individual interested in establishing a strong presence in specific geographic areas with high footfall or vehicular traffic.
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Transit media refers to advertising displays located on public transportation vehicles or in transit stations.
Companies or individuals who place advertising on public transportation vehicles or in transit stations are required to file transit media.
Transit media can be filled out electronically on the designated platform provided by the transit authority.
The purpose of transit media is to track and monitor advertising displays on public transportation vehicles or in transit stations.
Information such as the location of the advertising display, the duration of the display, and the content of the advertisement must be reported on transit media.
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