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CSV Crisis Communications Guide (20042017)CSV CRISIS COMMUNICATIONS GUIDEContents INTRODUCTION SECTION 1: ESSENTIAL PREPARATION BEFORE A CRISIS SECTION 2: ESSENTIAL STEPS TO COMMUNICATING A CRISIS
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Begin by creating an outline of the crisis communications guide.
02
Include sections such as crisis communication team, key messaging, audience targeting, and media contact information.
03
Clearly define roles and responsibilities for each member of the crisis communication team.
04
Develop key messages that address different scenarios and potential crisis situations.
05
Identify the target audience for each message and tailor communication approaches accordingly.
06
Provide clear guidelines on how to handle media inquiries and press conferences.
07
Include contact information for media representatives and establish protocols for media engagement.
08
Regularly review and update the crisis communications guide to ensure it remains relevant and effective.

Who needs crisis communications guide?

01
Businesses and organizations of all sizes and industries can benefit from having a crisis communications guide as part of their emergency preparedness plan.
02
Government agencies, non-profit organizations, and educational institutions also need a crisis communications guide to effectively manage and communicate during times of crisis.
03
Any entity that values its reputation and wants to maintain public trust should have a crisis communications guide in place.
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A crisis communications guide is a document that outlines procedures and strategies for communicating during a crisis or emergency situation.
Companies or organizations that could potentially face a crisis or emergency situation are required to have a crisis communications guide.
A crisis communications guide can be filled out by including contact information for key personnel, communication strategies, and protocols for different types of crises.
The purpose of a crisis communications guide is to ensure that communication is clear, timely, and effective during a crisis, in order to protect individuals and the reputation of the organization.
Information that must be reported on a crisis communications guide includes contact information, communication channels, crisis response procedures, and key messaging points.
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