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PENNANT BRAND GUIDELINESTABLE OF CONTENTS WELCOME TO PENNANT COMPANY History Brand Architecture Brand Pillars Brand Messaging DefinitionsDESIGN ELEMENTS Color Palettes Fonts Imagery Graphic ElementsOTHER
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How to fill out tennant brand guidelines

01
Review the tennant brand guidelines document to familiarize yourself with the requirements and guidelines.
02
Start by understanding the key elements of the brand such as the logo, typography, colors, and imagery.
03
Ensure that you have access to the necessary brand assets, such as the official logo files and approved color palette.
04
When creating any materials or communications, follow the guidelines provided regarding logo usage, spacing, and proportions.
05
Pay attention to typography guidelines, including font choices, sizes, and usage in different contexts.
06
Adhere to the specified color palette and use the approved colors consistently across all materials.
07
Consider the guidelines for imagery and photography, including the preferred style, composition, and subjects.
08
Maintain consistency in the overall look and feel of all materials, ensuring they align with the tennant brand identity.
09
Seek clarification or support from the brand management team if you have any doubts or questions.
10
Regularly review and update your understanding of the brand guidelines to stay up to date with any changes.

Who needs tennant brand guidelines?

01
Any individual, team, or organization that works with the tennant brand identity or creates materials representing tennant needs the tennant brand guidelines.
02
This includes employees, contractors, vendors, designers, marketers, and anyone involved in creating or maintaining the tennant brand image.
03
Following the brand guidelines ensures consistency and professionalism in all brand-related materials, reinforces the brand's visual identity, and helps create a strong brand perception in the market.
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Tennant brand guidelines provide instructions on how to correctly use and represent the Tennant brand in various marketing materials.
All employees and partners of Tennant who are involved in creating or distributing marketing materials are required to follow the Tennant brand guidelines.
Tennant brand guidelines can be filled out by accessing the official brand guidelines document provided by Tennant and following the instructions on correct usage.
The purpose of Tennant brand guidelines is to ensure consistency and coherence in the representation of the Tennant brand across all marketing materials and platforms.
Tennant brand guidelines typically include information on proper logo usage, color palette, typography, and tone of voice for communication.
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