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Advertising Insertion Order For Media Kit and other publication information, visit EAA advertising.org Date: Purchase Order: Advertiser s Information Agency s Information Advertiser: Agency: Address:
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How to fill out advertising insertion order

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How to Fill out Advertising Insertion Order:

01
Gather all necessary information: Before filling out an advertising insertion order, gather all the required information such as your company's contact details, the advertising campaign details, including the start and end dates, target audience, ad formats, and any specific ad placement requests.
02
Identify the advertising platform: Determine the specific advertising platform or media outlet where you intend to place the ad. This could be a digital platform such as a website, social media platform, or mobile app, or it could be a traditional media outlet like a newspaper, magazine, or television station.
03
Review the insertion order template: Familiarize yourself with the advertising insertion order template provided by the advertising platform or media outlet. This document will typically outline the required fields and sections that need to be completed.
04
Complete advertiser information: Provide your company's name, address, phone number, and any other relevant contact details. This information is crucial for invoicing, communication, and ensuring the insertion order is properly associated with your business.
05
Fill in campaign details: Enter the details of your advertising campaign, including the start and end dates, campaign name, target audience demographics or characteristics, and any specific ad placement instructions or preferences. If there are any additional specifications or requirements, make sure to include them as well.
06
Specify ad format and placement: Indicate the desired ad format or creative specifications, such as image dimensions or video duration. If you have specific placement preferences, provide the necessary details or instructions. This information will help ensure your advertisement is displayed as intended.
07
Determine pricing and payment terms: Discuss the cost of the advertising placement with the sales representative or advertising platform. Once agreed upon, include the pricing details, payment terms, and any required payment deadlines or methods in the insertion order.
08
Obtain necessary approvals: If there are multiple stakeholders involved in the advertising decision-making process, make sure to obtain the required approvals from all relevant parties before finalizing the insertion order. This will help prevent any misunderstandings or delays.

Who needs advertising insertion order?

01
Advertisers: Any individual or company looking to place advertisements on various media platforms or outlets would need an advertising insertion order. It helps ensure that the desired advertising campaign is properly scheduled, implemented, and billed.
02
Advertising agencies: Advertising agencies who act as intermediaries between advertisers and media outlets also use advertising insertion orders. These orders help communicate the details of the campaign to the media outlets and provide a reference for billing and tracking purposes.
03
Media outlets: Media outlets, whether digital or traditional, require advertising insertion orders to properly schedule and manage the placement of advertisements. It helps them keep track of which ads are running when, and provides a mechanism for billing the advertiser or their agency.
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An advertising insertion order is a form used by advertisers to request placement of their ads in a specific media outlet.
Advertisers or advertising agencies are typically required to file advertising insertion orders.
Advertising insertion orders are typically filled out with information about the ad, such as placement dates, ad size, and cost.
The purpose of an advertising insertion order is to secure placement for ads in a designated media outlet.
Information such as ad placement dates, ad size, cost, and contact information is typically reported on advertising insertion orders.
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