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May 2016 Field Marketing Cannot: a red underline indicates an inactive link; materials not yet availableVERSION 3/10/16READ ME! Customize your marketing plan It's important to determine what specific
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A field marketing plan is a strategic plan that outlines a company's marketing activities in a specific geographic area.
Field marketing plans are usually created by companies with physical locations or sales teams that target specific regions.
To fill out a field marketing plan, one must analyze the target market, set specific goals and objectives, and outline the tactics and activities to be implemented.
The purpose of a field marketing plan is to drive awareness, engagement, and ultimately sales in a targeted geographic area.
A field marketing plan typically includes information on target demographics, competitive analysis, budget allocation, and marketing strategies.
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