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Brand Voice Guidelines for Using Trademarks July 2014, v2BRAND VOICE GUIDELINES FOR USING TRADEMARKSTABLE OF CONTENTS PROPER USE OF TRADEMARKS ..................................................................................................................
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The guidelines for using trademarks provide instructions on how to properly use and protect trademarks to maintain their validity and prevent infringement.
Anyone who owns a trademark or uses a trademark in commerce is required to file guidelines for using trademarks.
To fill out guidelines for using trademarks, the trademark owner must provide detailed information on how the trademark should be used, monitored, and enforced.
The purpose of guidelines for using trademarks is to ensure consistent and proper use of trademarks to maintain their distinctiveness and protect their value.
Information such as proper trademark use, trademark monitoring procedures, enforcement actions, and contact information of the trademark owner must be reported on guidelines for using trademarks.
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