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ExpediaProduction Specs 20182019Digital Display Estimated Impressions TBD ASSETS DUE:For Q4 2018: 9/10/18 For Q1 2019: 12/9/18 For Q2 2019: 3/11/19 CREATIVE REQUIREMENTS Expedia Brand Portfolio (EBP)160×600,
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Enter the estimated number of impressions for the campaign
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Who needs estimated impressions?
01
Estimated impressions are needed by advertisers and marketers
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who want to have an idea of the potential reach
03
their ad campaigns can achieve.
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By providing estimated impressions, ad platforms can help
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advertisers make informed decisions about their targeting,
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budget allocation, and overall campaign strategy.
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This can result in more effective and efficient advertising
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campaigns, ultimately leading to better ROI.
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What is estimated impressions?
Estimated impressions represent the approximate number of times an advertisement or content is viewed by an audience.
Who is required to file estimated impressions?
Businesses or individuals involved in advertising or content creation may be required to file estimated impressions.
How to fill out estimated impressions?
Estimated impressions can be filled out by providing the projected number of views or interactions with the advertisement or content.
What is the purpose of estimated impressions?
The purpose of estimated impressions is to provide a prediction of the reach and impact of an advertisement or content.
What information must be reported on estimated impressions?
The information reported on estimated impressions typically includes the expected number of views, target audience demographics, and other relevant data.
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