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Brand Standards Manual v1.2BRAND STANDARDS MANUAL Version 1.2 Updated: 09/18/2019 Adopted: 08/07/2019Published By Marketing Communications & Brand Management Northland Community and Technical College

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How to fill out brand standards manual v12

01

Step 1: Start by reviewing the previous version of the brand standards manual to ensure consistency and identify any necessary updates.

02

Step 2: Gather all relevant materials such as logos, typography guidelines, color palettes, and examples of previous brand collateral.

03

Step 3: Outline the structure of the brand standards manual, including sections on logo usage, typography, color guidelines, imagery guidelines, and any other specific branding elements.

04

Step 4: Begin by documenting the guidelines for logo usage, including clear rules on size, placement, and color variations.

05

Step 5: Move on to typography guidelines, detailing the approved fonts, font sizes, and recommended usage for headings, subheadings, and body text.

06

Step 6: Provide detailed instructions on color usage, specifying primary and secondary color palettes, as well as any restrictions on color combinations.

07

Step 7: Include guidelines on imagery usage, such as preferred file formats, resolution requirements, and any necessary image treatments or filters.

08

Step 8: Incorporate examples of previous brand collateral to illustrate proper application of the brand standards.

09

Step 9: Ensure the brand standards manual is visually appealing and easy to navigate, using consistent formatting and clear headings.

10

Step 10: Once completed, review the brand standards manual for accuracy and clarity before finalizing and distributing it to relevant stakeholders.

Who needs brand standards manual v12?

01

Companies that want to establish a cohesive and consistent brand identity across all marketing and communication channels.

02

Marketing and design teams responsible for creating brand collateral and ensuring brand consistency.

03

External agencies or vendors that work closely with the company and need to understand and adhere to the brand guidelines.

04

New employees or team members who need to familiarize themselves with the company's brand identity and guidelines.

05

Businesses that want to maintain a professional and recognizable image in the marketplace.

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What is brand standards manual v12?

Brand standards manual v12 is a comprehensive guide that outlines the guidelines for the usage of a company's brand identity, including logos, colors, fonts, and messaging.

Who is required to file brand standards manual v12?

All employees and external partners who work with the company's brand identity are required to adhere to and file the brand standards manual v12.

How to fill out brand standards manual v12?

To fill out the brand standards manual v12, employees and partners must carefully read and follow the guidelines provided in the manual, ensuring that all brand elements are used correctly and consistently.

What is the purpose of brand standards manual v12?

The purpose of brand standards manual v12 is to maintain brand consistency and integrity across all communications and materials, ultimately enhancing the brand recognition and reputation.

What information must be reported on brand standards manual v12?

Brand standards manual v12 must include guidelines on logo usage, color palette, typography, tone of voice, and brand messaging.

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