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FOR IMMEDIATE RELEASE Feb. 14, 2013Contact: Patricia Locate Patricia. Locate USPS.gov 202.268.2783 usps.com/news Release No. 13025Every Door Direct Mail Retail for Small Businesses Now Even Easier
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How to fill out every door direct mail

01
Start by gathering all the necessary materials such as Every Door Direct Mail (EDDM) postcards, a mailing list, and any additional design elements you want to include.
02
Determine the target area or zip codes where you want to distribute the mail. You can use the USPS EDDM mapping tool to help you choose the right areas.
03
Design your EDDM postcard. Make sure it includes eye-catching visuals, a clear call-to-action, and necessary contact information. Follow USPS guidelines for size, format, and content.
04
Print your EDDM postcards or hire a professional printing service to do it for you.
05
Prepare your mailing list by including the addresses of the recipients in the target areas you have chosen.
06
Bundle your EDDM postcards according to USPS requirements. This may involve sorting them by zip code or carrier route.
07
Complete the necessary paperwork and pay the appropriate postage fees. You can do this online using the USPS EDDM website or visit your local post office.
08
Deliver your bundled EDDM postcards to the specified USPS Post Office for distribution.
09
Track the delivery of your EDDM postcards using the USPS EDDM website or by requesting tracking information from the post office.
10
Follow up with potential customers who respond to your EDDM campaign and track the success of your marketing efforts.

Who needs every door direct mail?

01
Every Door Direct Mail (EDDM) is suitable for various businesses and organizations, including:
02
- Local small businesses looking to target specific neighborhoods or communities.
03
- Restaurants, cafes, and other food establishments that want to promote special offers or menus to residents in surrounding areas.
04
- Real estate agents or brokers wanting to reach homeowners in specific zip codes to promote listings or open houses.
05
- Non-profit organizations seeking to raise awareness or solicit donations within specific communities.
06
- Local service providers such as dentists, hair salons, gyms, and more who want to attract new clients in their vicinity.
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- Any business that wants to reach a large number of potential customers in a cost-effective and efficient manner.
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Every Door Direct Mail (EDDM) is a service offered by the United States Postal Service that allows businesses and organizations to send mail to specific neighborhoods without needing to know the names or addresses of the recipients.
Any business or organization that wishes to utilize the Every Door Direct Mail service must file for EDDM with the USPS, including commercial entities and non-profits.
To fill out Every Door Direct Mail paperwork, you need to select your target area on the USPS site, specify the mailing options, prepare your mailpieces according to the format specifications, and complete the necessary paperwork for the USPS.
The purpose of Every Door Direct Mail is to allow businesses to reach large numbers of potential customers in targeted mail routes efficiently and cost-effectively, engaging local audiences with marketing materials.
When filing for Every Door Direct Mail, the information required includes the number of pieces being mailed, the mailing routes chosen, and the dimensions and weight of the mailpieces.
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