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PROVISION OF DIGITAL MARKETING CONSULTANCY SERVICES RFP REFERENCE NUMBER: NCAA/ RFP/PD MCS/001/20212022NAIROBI Center FOR INTERNATIONAL ARBITRATION P. O Box 54800200 NAIROBI. 8th Floor, Cooperative
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Provision of digital marketing refers to the regulations or requirements set forth for businesses to disclose and manage their digital marketing practices, ensuring transparency and compliance with applicable laws.
Businesses and marketers engaged in digital marketing activities, including online advertising and customer data management, are typically required to file provisions related to digital marketing.
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The purpose of the provision of digital marketing is to ensure that businesses operate within legal frameworks, protecting consumer rights and privacy while promoting ethical marketing practices.
Information required may include marketing strategies, customer engagement metrics, data privacy measures, and any online advertising expenditures or approaches used.
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