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What makes a brand cool? How coolness affects the desirability of products and services. James Byrne Masters in Marketing National College of Ireland1Abstract The subject of branding and its management
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What is what makes a brand?
A brand is what sets a company apart from its competitors and creates an emotional connection with consumers.
Who is required to file what makes a brand?
Companies or individuals who own a brand or trademark are required to file for protection of their brand.
How to fill out what makes a brand?
To fill out what makes a brand, one must provide details about the brand's unique selling points, target audience, brand values, and any relevant trademarks or copyrights.
What is the purpose of what makes a brand?
The purpose of what makes a brand is to protect the intellectual property of a company or individual and to differentiate their products or services in the market.
What information must be reported on what makes a brand?
The information that must be reported on what makes a brand includes the brand's name, logo, slogan, colors, and any other distinctive elements that make up the brand identity.
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