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The Mall Intercept: A Social Norms Marketing Research Tool Rich Rice, MA and Linda Hancock, FDP, PhD Conduct market research early and often! Is a good rule to follow for those using social marketing
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Form mall intercept a is a survey conducted in a shopping mall to gather data from shoppers.
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The purpose of form mall intercept a is to collect data from shoppers in a shopping mall for market research purposes.
Information such as survey questions, survey methodology, location of shopping mall, date and time of survey, and demographic information of survey participants must be reported on form mall intercept a.
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