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University of PennsylvaniaScholarlyCommons Marketing Papers211971Brief vs. comprehensive descriptions in measuring intentions to purchase J. Scott Armstrong University of Pennsylvania, armstrong@wharton.upenn.eduTerry
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How to fill out brief vs comprehensive descriptions
01
Brief descriptions should be concise and to the point, focusing on the most important information.
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Comprehensive descriptions should include all relevant details and provide a thorough overview of the subject.
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When filling out a brief description, prioritize key points and avoid unnecessary information.
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When filling out a comprehensive description, be sure to cover all aspects of the subject in depth.
Who needs brief vs comprehensive descriptions?
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Individuals looking for a quick overview or summary benefit from brief descriptions.
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Researchers, scholars, and those seeking in-depth knowledge require comprehensive descriptions.
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What is brief vs comprehensive descriptions?
Brief descriptions provide a summary of the main points, while comprehensive descriptions provide a more detailed and thorough explanation.
Who is required to file brief vs comprehensive descriptions?
Individuals or businesses who need to provide information or updates on a specific topic may be required to file brief or comprehensive descriptions.
How to fill out brief vs comprehensive descriptions?
Brief descriptions should be concise and to the point, while comprehensive descriptions should include in-depth details and explanations.
What is the purpose of brief vs comprehensive descriptions?
The purpose of brief descriptions is to give a quick overview, while the purpose of comprehensive descriptions is to provide a thorough understanding of a topic.
What information must be reported on brief vs comprehensive descriptions?
Brief descriptions may include key points or highlights, while comprehensive descriptions may include background information, details, and analysis.
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