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A comprehensive guide providing information on media outreach strategies, news release formats, and the operational framework of the American Cancer Society's Discovery Shops, focusing on cancer advocacy
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How to fill out American Cancer Society Discovery Shop Media Guide

01
Obtain a copy of the American Cancer Society Discovery Shop Media Guide.
02
Familiarize yourself with the overall structure and sections of the guide.
03
Complete the introductory section with your personal information and contact details.
04
Follow the guidelines for your specific media requests, noting the target audience and distribution channels.
05
Include detailed descriptions of the media content you plan to use.
06
Ensure all submitted materials align with the American Cancer Society's branding and messaging.
07
Review your entries for accuracy and completeness.
08
Submit the filled Media Guide as instructed, along with any required attachments.

Who needs American Cancer Society Discovery Shop Media Guide?

01
Media professionals looking to promote the American Cancer Society's initiatives.
02
Potential collaborators interested in organizing events to support cancer awareness.
03
Marketers and advertisers seeking to partner with the American Cancer Society.
04
Volunteers assisting with promotions for local Discovery Shops.
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The American Cancer Society Discovery Shop Media Guide is a resource designed to provide guidelines and information for promoting and supporting the activities of the Discovery Shops, which are retail stores that sell donated goods to raise funds for cancer research and patient support.
Individuals and organizations involved in the management and promotion of American Cancer Society Discovery Shops, including shop managers and marketing personnel, are required to file the American Cancer Society Discovery Shop Media Guide.
To fill out the American Cancer Society Discovery Shop Media Guide, individuals should follow the provided instructions in the guide, which include sections for personal information, shop details, promotional plans, and any relevant financial information, ensuring all fields are accurately completed.
The purpose of the American Cancer Society Discovery Shop Media Guide is to streamline communication, facilitate effective marketing strategies, and ensure consistent branding across all Discovery Shops, ultimately enhancing fundraising efforts for the American Cancer Society.
Information that must be reported on the American Cancer Society Discovery Shop Media Guide includes shop location, contact information, details about fundraising events, inventory descriptions, and marketing strategies intended to increase visibility and sales.
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