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ANNUAL EVALUATION STANDARDS AND PROCEDURESDEPARTMENT OF MARKETING COLLEGE OF BUSINESS ADMINISTRATION UNIVERSITY OF CENTRAL FLORIDAInitially Adopted by Department of Marketing Faculty On January 22,
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Department or marketing promotion refers to activities or initiatives undertaken by a business to boost its visibility and sales through advertising, special offers, or other marketing strategies aimed at attracting new customers or retaining existing ones.
Typically, businesses and organizations that engage in promotional activities or advertising campaigns are required to file department or marketing promotions, especially if such activities are governed by regulatory or legal requirements.
To fill out a department or marketing promotion, one must complete the designated forms by providing necessary information about the promotional activities, including dates, target audience, budget, and compliance with advertising regulations.
The purpose of department or marketing promotion is to enhance brand awareness, generate sales, engage customers, and create competitive advantages in the market through effective marketing strategies.
Information typically required includes the nature of the promotion, target audience, promotional budget, duration of the campaign, expected outcomes, and compliance with any relevant laws or regulations.
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