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TMD for Zip Purpose This Target Market Determination (TMD) is required under section 994B of the Corporations Act 2001 (CTH). It sets out the target market for the product, triggers to review the
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Target market determination is a process established by regulatory bodies to assess and define the specific segments of investors or consumers that a financial product or service is intended to serve.
Entities such as financial service providers, including banks, insurance companies, and investment firms, that offer regulated products are generally required to file target market determinations.
To fill out a target market determination, entities need to provide specific information about the product, identify the intended target market, justify the market choices, and include any supporting data or analysis.
The purpose of target market determination is to ensure that financial products are marketed and sold to the appropriate customer demographics, thereby promoting consumer protection and preventing mis-selling.
The report must include details about the product features, target demographic profiles, market analysis, rationale for targeting specific segments, and any risks associated with the product.
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