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VISUAL IDENTITY GUIDE Version 1.0 | Feb 2021VISUAL IDENTITY Guidance basics4 Cornerstone 5 Brand promise6 Brand structure7 Logotypes 8 Logotype cutout15 Logotype misuse16 The elephant logotype mark17
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How to fill out hiab visual identity guide

01
Start by reviewing the HIAB Visual Identity Guide document to familiarize yourself with the brand guidelines.
02
Use the provided HIAB logo and color palette for all visual materials.
03
Follow the guidelines for typography and ensure consistent font usage throughout.
04
Pay attention to the usage of brand elements such as shapes and icons.
05
Maintain a clean and professional design aesthetic.
06
Use the specified guidelines for layout and spacing.
07
Ensure that the HIAB brand is represented accurately and consistently in all visual materials.

Who needs hiab visual identity guide?

01
Anyone who creates visual materials for HIAB, such as designers, marketers, and advertisers, needs the HIAB Visual Identity Guide.
02
It is essential for maintaining a consistent brand image and ensuring that all visual materials align with the HIAB brand guidelines.
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The HIAB visual identity guide is a set of guidelines that outlines how to maintain and apply the visual elements of the HIAB brand, including logos, colors, typography, and imagery.
All stakeholders, including internal teams and external partners involved in the use and representation of the HIAB brand, are required to follow the guidelines set out in the visual identity guide.
To fill out the HIAB visual identity guide, users should carefully review each section, ensuring that they adhere to the specified rules and guidelines for the use of brand elements.
The purpose of the HIAB visual identity guide is to create a consistent and cohesive brand image across all platforms and materials, ensuring that the brand is presented accurately and professionally.
The HIAB visual identity guide must report information related to logo usage, color palettes, typography standards, image usage guidelines, and any specific instructions for branding material.
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