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A STUDY OF MARKETING MIX STRATEGIES INFLUENCING THE INTENTION TO PURCHASE ISUZU MUX IN THE BANGKOK METROPOLITAN AREABYMS. PAPHAPIN LAOVISETSRIAN INDEPENDENT STUDY SUBMITTED IN PARTIAL FULFILLMENT
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A study of marketing refers to the systematic analysis and assessment of marketing strategies, consumer behavior, market trends, and competitive landscapes to understand how to effectively promote and sell products or services.
Typically, businesses and organizations that engage in significant marketing activities or wish to understand their market position may be required to file a study of marketing, particularly if mandated by regulatory authorities or industry standards.
To fill out a study of marketing, one should gather relevant data on market conditions, analyze target demographics, assess competition, and compile findings into structured reports, often guided by specific templates or frameworks provided by industry standards.
The purpose of a study of marketing is to gain insights into market dynamics, improve decision-making processes, enhance marketing effectiveness, create targeted campaigns, and ultimately drive sales and customer engagement.
A study of marketing typically must report on market analysis, target audience characteristics, competitor analysis, marketing strategies employed, results of campaigns, and insights gained from consumer feedback.
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