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REGIONAL TOOLKIT2018Copyright 2017. The Nielsen Company. Confidential and Proprietary. Copyright 2017. The Nielsen Company. Confidential and Proprietary. CONTENTS 2018 Survey Calendar Summary3Easter
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01
Nielsen Homescan: 1. Sign up for a Nielsen account online. 2. Receive a handheld scanner or download the app. 3. Scan barcodes of products you purchase. 4. Transmit your data to Nielsen periodically.
02
Life360: 1. Download the Life360 app on your smartphone. 2. Create an account and set up your family circle. 3. Enable location tracking and other features. 4. Use the app to stay connected with your family members.

Who needs nielsen homescan and life360?

01
Nielsen Homescan: Companies and market researchers who want insights into consumer purchasing behavior.
02
Life360: Families or individuals who want to stay connected and ensure the safety and well-being of their loved ones.
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Nielsen Homescan is a consumer panel data collection service that tracks purchasing behavior, while Life360 is a location-sharing app that provides safety features and real-time updates for family and friends.
Individuals participating in the Nielsen Homescan consumer panel and users of Life360 who wish to report specific location data and usage information are required to provide their information.
Participants in Nielsen Homescan fill out a survey regarding their purchases using a handheld scanner, while Life360 users fill out their profiles and enable location sharing through the app.
The purpose of Nielsen Homescan is to provide insights into consumer shopping habits, while Life360 aims to enhance family safety and coordination through location sharing.
Nielsen Homescan requires reporting of purchased items and their details, while Life360 requires users to report their location data and app usage.
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