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VOLUME 101934%^* OA/|TED NUMBER 247Washington, Wednesday, December 19, 1945, Regulations TITLE 16COMMERCIAL PRACTICES Chapter Federal Trade Commission [Docket No. 4848]P art 3D digest op Cease and

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Clearly define the product or service being advertised.

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Who needs deceptive advertising and labeling?

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Businesses that are looking to gain a competitive edge by deceiving consumers with false or misleading information.

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What is deceptive advertising and labeling?

Deceptive advertising and labeling refer to marketing practices that mislead consumers about a product's characteristics, quality, or origin, creating false impressions that can influence purchasing decisions.

Who is required to file deceptive advertising and labeling?

Businesses and organizations that engage in advertising and labeling practices that may be deemed misleading or deceptive, particularly if they affect consumer rights, are required to file reports.

How to fill out deceptive advertising and labeling?

To fill out deceptive advertising and labeling, businesses must provide detailed information about the advertising practices, including examples of misleading claims, the targeted consumer audience, and any corrective actions taken.

What is the purpose of deceptive advertising and labeling?

The purpose of deceptive advertising and labeling is to protect consumers from misleading information, promote fair competition among businesses, and ensure compliance with regulatory standards.

What information must be reported on deceptive advertising and labeling?

Information that must be reported includes descriptions of the deceptive practices, specific claims made, the impact on consumers, and measures taken to address the issues.

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