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Brand GuidePittsburg State Identity Standards and Style GuidePittsburg State UniversityThis brand guide has been created
to assist all of our constituents in
producing materials that are consistent
and
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01
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02
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03
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What is color palette - brand?
A color palette - brand refers to a specific selection of colors that represent and differentiate a brand, ensuring consistency in visual identity across various mediums.
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Businesses or organizations that wish to establish a formal and consistent visual identity are required to file a color palette - brand.
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To fill out a color palette - brand, one needs to specify the primary and secondary colors, their corresponding color codes (such as RGB, CMYK, or HEX), and any relevant guidelines for usage.
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The purpose of a color palette - brand is to create a recognizably consistent visual representation of a brand, enhancing brand recognition and conveying the desired emotional response.
What information must be reported on color palette - brand?
A color palette - brand must report the chosen colors, their codes, and any application guidelines, such as how and where to use each color.
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