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Get the free Consent mode v2 - what you need to know - Adequate

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CONSENT GUIDANCE Effective Date: March 15, 2024Consent is at the very core of protecting data. Communicate Steering Committee members have created an Option consent model with a legal framework, standard
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How to fill out consent mode v2

01
Log in to your Google Analytics account.
02
Go to the Admin section.
03
Select the property for which you want to set up consent mode v2.
04
Click on Tracking Info and then Consent settings.
05
Enable the toggle for 'Use updated consent mode' and save the settings.
06
Update your tracking code to include the 'gtag('consent', 'default', {'ad_storage': 'denied', 'analytics_storage': 'denied', 'wait_for_update':5000});' command.

Who needs consent mode v2?

01
Businesses or websites that collect user data for which they need to obtain consent from users before tracking their activities.
02
Websites that operate in regions where explicit consent for data collection and tracking is required by law.
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Consent mode v2 is a framework designed to enhance user privacy and compliance with data protection regulations, allowing websites to manage user consent for tracking and cookies.
Organizations that collect personal data from users, particularly in jurisdictions with strict data protection laws, are required to file consent mode v2.
To fill out consent mode v2, organizations need to provide clear and specific information about data collection practices, obtain user consent, and record this consent in compliance with legal requirements.
The purpose of consent mode v2 is to ensure that organizations operate transparently about data collection and usage while respecting user choices and legal obligations.
Organizations must report information regarding the types of data collected, the purpose of data processing, the duration of data retention, and the consent status of users.
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