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MBA 732: CONSUMER BEHAVIOR Professor: Office: Phone: Email: Office Hours: Course Documents: Spring Semester 2015 January 12 April 28 Meeting: Monday 6:309:20pm 202 Bryan Building Dr. Merlin Griffiths
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MBA 732 consumer behavior is a course that focuses on understanding how individuals, groups, and organizations make decisions when purchasing goods or services.
Students enrolled in the MBA program are required to take the course MBA 732 consumer behavior.
To fill out MBA 732 consumer behavior, students must attend classes, participate in discussions, and complete assignments and exams.
The purpose of MBA 732 consumer behavior is to help students develop a deep understanding of consumer behavior and apply it to marketing strategies.
Information such as consumer decision-making processes, factors influencing consumer behavior, and marketing implications must be reported in MBA 732 consumer behavior.
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