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2024 Billboard Structures Valuation Guide North Carolina Department of Revenue Local Government Division | Personal Property Section NC Department of Revenue Local Government Division | Personal Property
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Determine the target audience and goal of the advertising campaign.
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Use large fonts and high contrast colors to ensure readability from a distance.
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Who needs billboards and outdoor advertising?

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Businesses looking to increase brand visibility and awareness.
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Non-profit organizations raising awareness for their cause.
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Billboards and outdoor advertising are forms of advertising that are displayed in outdoor spaces, such as along highways, streets, and on the sides of buildings.
Businesses and individuals who wish to display billboards and outdoor advertising are required to file for permits and comply with local regulations.
To fill out billboards and outdoor advertising, one must first obtain the necessary permits from local authorities and adhere to any specific regulations regarding content, size, and placement.
The purpose of billboards and outdoor advertising is to promote products, services, events, or ideas to a wide audience of people who are passing by or in the vicinity.
Information such as the name of the advertiser, contact information, a clear message or image, and any necessary disclaimers or disclosures must be reported on billboards and outdoor advertising.
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