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LOCAL SUCCESS WITH GOOGLE LOCAL SERVICE ADS A MUSTREAD FOR BUSINESS OWNERSMARKO SIMICCONTENTS ABOUT THE BOOK INTRODUCTION3 4STEP 1:5UNDERSTANDING GOOGLE LOCAL SERVICE ADS STEP 2: BENEFITS OF GOOGLE
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01
Create or sign in to your Google Ads account
02
Click on the Campaigns tab and then on the blue plus sign to create a new campaign
03
Choose your campaign goal and type
04
Fill out the campaign settings including budget, bidding strategy, and targeting options
05
Create ad groups and individual ads within the campaign
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Set up tracking and measurement for your ads
07
Review and launch your campaign

Who needs google ads vs google?

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Businesses looking to advertise online and reach a wider audience
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Individuals or organizations looking to promote products or services
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Companies wanting to increase website traffic or generate leads
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Google Ads is an online advertising platform created by Google where advertisers can display their ads on Google's search results pages and across its network. 'Google' generally refers to the parent company known for various services, including its search engine.
Advertisers using Google Ads need to create and manage their ad campaigns, but there is no formal filing requirement related to Google Ads itself. However, marketers should comply with advertising regulations and law.
To set up Google Ads, create an account on the Google Ads website, define your advertising goals, select your target audience, set your budget, and create ad groups with relevant keywords and ad creatives.
The purpose of Google Ads is to help businesses reach potential customers through targeted online advertising, enhancing visibility and generating leads or sales.
Advertisers need to monitor performance metrics such as clicks, impressions, conversion rates, and ad spend through Google Ads reporting tools.
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