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e-commerce CONVERSION RATE OPTIMIZATION Based on Customer Satisfaction and User Experience Surveys Case: Company LAB UNIVERSITY OF APPLIED SCIENCES LTD Bachelor of Business Administration Degree Program
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How to fill out e-commerce conversion rate optimization

01
Identify your target audience and understand their behavior on your website.
02
Analyze data using tools like Google Analytics to pinpoint areas of improvement.
03
Optimize product pages by including high-quality images, clear product descriptions, and easy access to purchase buttons.
04
Simplify the checkout process by reducing the number of steps and offering multiple payment options.
05
Implement A/B testing to experiment with different strategies and determine what works best for your audience.

Who needs e-commerce conversion rate optimization?

01
Businesses that are looking to increase their online sales and revenue.
02
E-commerce websites that have high traffic but low conversion rates.
03
Companies that want to stay competitive in the online marketplace and improve their customer's shopping experience.
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E-commerce conversion rate optimization (CRO) is the process of improving the percentage of visitors to an e-commerce website that completes a desired action, such as making a purchase or signing up for a newsletter.
Typically, e-commerce business owners and digital marketers are responsible for implementing e-commerce conversion rate optimization strategies to enhance their site's performance.
Filling out e-commerce conversion rate optimization involves analyzing website data, identifying areas for improvement, implementing changes such as A/B testing, and monitoring results to measure effectiveness.
The purpose of e-commerce conversion rate optimization is to increase the efficiency of a website in converting visitors into customers, thereby boosting sales and improving return on investment.
Information that must be reported includes website traffic data, conversion rates, user behavior statistics, and the effectiveness of various optimization strategies.
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