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Gujarat Commerce College Ellis bridge, Ahmedabad380006 Project Title: CUSTOMERS PERCEPTION REGARDING THE AVAILABILITY OF BANKING SERVICES IN ANAND CITY Submitted by: Sr. No 1 2 3 4 5 6 7 8 9 10Course
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How to fill out customers perception towards banking

01
Identify key touchpoints in the banking experience (e.g., onboarding, customer service interactions, online banking).
02
Develop a survey or questionnaire to gather feedback from customers about their experiences at each touchpoint.
03
Include various types of questions, such as multiple-choice, rating scales, and open-ended questions to get a comprehensive understanding.
04
Distribute the survey to a representative sample of customers to ensure a diverse set of responses.
05
Analyze the collected data to identify trends, strengths, and areas for improvement in banking services.
06
Compile the findings into a report that highlights customer perceptions and recommendations for enhancing service quality.
07
Share the report with relevant stakeholders within the bank to inform strategic decisions and improve customer satisfaction.

Who needs customers perception towards banking?

01
Bank management and executives who want to improve customer experience.
02
Marketing teams aiming to tailor services based on customer perceptions.
03
Customer service departments that need insights to refine their support strategies.
04
Product development teams looking to create new offerings aligned with customer expectations.
05
Regulatory bodies interested in understanding consumer sentiment towards banking institutions.
06
Investors seeking information on a bank's reputation and customer loyalty.
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Customers' perception towards banking is influenced by their experiences, trust in financial institutions, the quality of customer service, the availability of services, and overall satisfaction with banking products.
Typically, financial institutions such as banks and credit unions are required to file reports regarding customers' perceptions towards banking to regulatory authorities.
To fill out a report on customers' perception towards banking, institutions should gather data through customer surveys, feedback forms, and analysis of service usage, and then compile this information into the required format for submission.
The purpose of assessing customers' perception towards banking is to improve customer experiences, enhance service offerings, and ensure compliance with regulatory standards.
Information that must be reported includes customer satisfaction scores, feedback on services, issues encountered, and suggestions for improvements.
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