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Discover the 2020 Cooperative Advertising Program between Tourism Baie-James and Bayou Itches Tourism, designed to support local marketing initiatives.
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A cooperative advertising program agreement is a contractual arrangement between businesses, typically between a manufacturer and a retailer, in which they share the costs of advertising to promote a product or service.
Typically, both manufacturers and retailers involved in the cooperative advertising program are required to file the agreement to ensure compliance and clarity on the terms of cost-sharing.
To fill out a cooperative advertising program agreement, parties should include details such as the advertising budget, the specific advertising media to be used, the duration of the campaign, the responsibilities of each party, and any other relevant conditions.
The purpose of a cooperative advertising program agreement is to outline the terms under which advertising costs will be shared, thereby increasing the effectiveness of promotional efforts and ensuring both parties benefit from the campaign.
Information that must be reported includes the advertising plan, cost-sharing details, payment schedules, campaign duration, performance metrics, and any other specifics related to the execution of the advertising.
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