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SENIOR RESEARCHSpatial Competition and Firm Performance: An Empirical Analysis of Retail businesses in BangkokChonlathit Yangwiwat 5845825029 Advisor: Asst.Prof . Pacharasut Suj arittanonta, Ph.D.,
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01
Identify the geographical area relevant to your competition.
02
Gather data on all competing firms within that area including their locations, services, and market reach.
03
Analyze demographic and economic data to understand the target market in the area.
04
Evaluate the strengths and weaknesses of your firm in comparison to competitors.
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Determine the spatial distribution of consumers and how it impacts your firm's performance.
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Consider using mapping software to visually represent the data and identify patterns.
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Compile your findings in a report to formulate strategies for market entry or improvement.

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Businesses looking to enter new markets.
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Spatial competition refers to the competition among firms that are located in different geographical locations. It involves how firms strategically position themselves in a market to attract customers based on their physical proximity and the choice of location.
Businesses and firms operating in markets where they engage in spatial competition are typically required to file reports related to their spatial competition activities, including those regulated by government bodies.
To fill out the spatial competition and firm report, businesses should gather necessary data such as their location, market area, competitors' locations, and sales information, and complete the official forms provided by the regulatory authorities.
The purpose of spatial competition and firm reports is to assess market dynamics, promote fair competition, analyze market structure, and ensure compliance with relevant regulations.
Information that must be reported includes the firm's location, the locations of competitors, sales figures, service areas, pricing strategies, and any relevant data on customer demographics.
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