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This document presents the findings from the 2020 Meeting Planners Research Study conducted by Destination Analysts. It explores the effects of the COVID-19 pandemic on the meetings industry, detailing planners\' experiences, trends in meeting cancellations and postponements, their relationships with Convention & Visitors Bureaus (CVBs), and the evolving preferences regarding live and virtual meetings. The study provides insights into how the industry is navigating challenges and what future...
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01
Start by clearly defining the objectives of the research study.
02
Identify the target audience for the meeting planner study.
03
Design a survey or questionnaire that includes relevant questions to gather data.
04
Distribute the survey to a representative sample of meeting planners.
05
Collect and analyze the responses received.
06
Compile the results into a comprehensive report.
07
Share the findings with stakeholders and discuss implications.

Who needs meeting planners research study?

01
Event organizers looking to improve their planning processes.
02
Hotels and venues wanting to attract more business.
03
Industry associations needing insights for advocacy and support.
04
Marketing agencies focusing on the event planning sector.
05
Meeting planners seeking to benchmark their own practices against industry standards.
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The meeting planners research study is an assessment or survey designed to gather information on the practices, preferences, and trends among meeting planners in the industry.
Individuals or organizations who engage in planning meetings and events, typically within corporate, association, or nonprofit sectors, are required to file the meeting planners research study.
To fill out the meeting planners research study, participants should provide detailed responses to the questions regarding their meeting planning practices, budget management, and insights, following the given guidelines and instructions.
The purpose of the meeting planners research study is to collect data that can help understand industry trends, improve meeting planning strategies, and inform future decision-making processes within the meeting planning community.
Participants must report information including the number of events planned, budget details, attendee demographics, preferred venues, and other relevant statistics related to their meeting planning activities.
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