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DEPARTMENT OF INSURANCE41printed advertisements, not to all descriptions of the noncancellable or guaranteed renewable feature of a policy. Printed advertisements in which the subject terms are prominently
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The propriety of advertisement language refers to the standards and regulations that govern the wording and claims used in advertisements to ensure they are not misleading or false.
Advertisers, marketing professionals, and companies that create or publish advertisements are typically required to file and adhere to propriety of advertisement language.
To fill out the propriety of advertisement language, one should accurately describe the advertisement's content, ensure all claims are substantiated, and comply with relevant regulations by using a standardized form or template provided by the appropriate governing body.
The purpose of propriety of advertisement language is to protect consumers from deceptive marketing practices, ensure fair competition among businesses, and maintain the integrity of advertising as a means of information dissemination.
The information that must be reported includes the advertisement's content, target audience, marketing claims made, sources of information supporting the claims, and any disclaimers or qualifications related to the advertisement.
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