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Brooklyn Bedding, manufacturer and retailer of custom mattresses, announces the addition of its best-selling mattress protection product, designed to offer 360º protection against fluids, dust mites,
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How to fill out press release
How to fill out press release
01
Start with a compelling headline that grabs attention.
02
Write a subheading that adds additional detail to the headline.
03
Include the date and location at the beginning of the first paragraph.
04
Craft the first paragraph to answer the who, what, when, where, why, and how of the press release.
05
Use quotes from key stakeholders to provide credibility and insights.
06
Add additional paragraphs providing detailed information, background, and context.
07
Include boilerplate information at the end about your organization.
08
Provide contact information for media inquiries.
09
End with a call to action if applicable.
Who needs press release?
01
Businesses launching new products or services.
02
Organizations announcing events or milestones.
03
Nonprofits seeking to raise awareness about their cause.
04
Individuals wanting to share achievements or newsworthy events.
05
Government agencies making public announcements.
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What is press release?
A press release is a written statement issued to the media to announce something of newsworthy importance, such as a product launch, company news, or an event.
Who is required to file press release?
Typically, public relations professionals or organizations, including corporations, government agencies, and non-profits, file press releases to communicate important news to the public and media.
How to fill out press release?
To fill out a press release, include a headline, a dateline, an introduction with a strong lead, supporting details and quotes, boilerplate information about the organization, and contact information for further inquiries.
What is the purpose of press release?
The purpose of a press release is to inform journalists and the public about noteworthy events, product launches, or company updates, enhancing visibility and generating media coverage.
What information must be reported on press release?
A press release must report the headline, date and location, the main news body, quotes from key stakeholders, company background information, and contact details for the media.
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