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ADVERTISING AGENCY SERVICES REQUEST FOR PROPOSALS March 20, 2025 RFP ID0125TABLE OF CONTENTS SECTION 1 GENERAL INFORMATION 1.1LOTTERY MISSION AND VISION . . . . . . . . . . . . . . . . . . . . . .
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How to fill out lottery mission and vision

01
Identify the purpose of the lottery, such as community funding or funding for specific programs.
02
Engage stakeholders in discussions to gather insights and expectations.
03
Draft a clear and concise mission statement that reflects the lottery's core purpose.
04
Develop a vision statement that outlines the future impact and goals of the lottery.
05
Ensure the mission and vision are aligned with the values of the lottery and the community it serves.
06
Solicit feedback from stakeholders to refine the statements.
07
Finalize the mission and vision and communicate them to the public and stakeholders.

Who needs lottery mission and vision?

01
Lottery organizations looking to clarify their goals and purpose.
02
Stakeholders involved in the lottery, including investors, community members, and regulators.
03
Marketing and communication teams needing to convey the lottery's values.
04
Policy makers and government agencies assessing the lottery's impact.
05
Participants wanting to understand the lottery's mission and future direction.
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The lottery mission defines the purpose and primary objectives of the lottery organization, focusing on serving the public good and promoting responsible gaming. The vision outlines the long-term aspirations and goals, reflecting how the lottery aims to impact the community positively.
Typically, state lottery organizations are required to file their mission and vision statements. This may also include associated stakeholders, such as regulatory bodies, involved in the operation and oversight of the lottery.
To fill out the lottery mission and vision, one should clearly articulate the organization’s purpose, key objectives, and long-term goals. It generally involves drafting concise statements that encapsulate the ethos and intended impact on the community, and then submitting these through designated channels as per regulatory requirements.
The purpose of the lottery mission and vision is to provide clarity on the objectives of the lottery, promote transparency to the public, guide strategic decision-making, and ensure alignment with community values and needs.
Information that must be reported includes the organization’s primary mission statement, vision statement, any strategic goals related to community impact, and measures for responsible gaming and stakeholder engagement.
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