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CLIENT DISCOVERY TOOL Contact Name Title Address Organization Administrative Assistant Email Birth Date Shirt Size Cell Phone Number Fax Number REV. 07/2012 gathering presenting insights 1) Three
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How to fill out client discovery tool

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How to fill out client discovery tool:

01
Start by gathering basic information about the client, such as their name, contact details, and any relevant background information.
02
Identify the client's goals and objectives. This could include their business objectives, personal goals, or specific challenges they are facing.
03
Determine the client's target audience or customer base. Understand who they are trying to reach and what their needs and desires are.
04
Conduct a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) to assess the client's current situation. Identify their strengths and weaknesses, as well as any potential opportunities or threats in their market.
05
Perform a competitor analysis. Research and analyze the client's main competitors to understand their strategies, strengths, and weaknesses. This will help in differentiating the client from their competitors.
06
Conduct a market analysis. Understand the industry trends and dynamics that the client operates in. Identify any opportunities or challenges within the market.
07
Determine the client's unique selling proposition (USP). What makes their products or services stand out from the competition? Identify their key differentiators and value proposition.
08
Understand the client's marketing and communication strategies. This includes their current marketing channels, messaging, branding, and customer touchpoints.
09
Analyze the client's existing customer data. This could include their sales data, customer feedback, and previous marketing campaigns. Identify any insights or patterns that can help in creating targeted strategies.
10
Based on the gathered information, develop a customized client strategy. This strategy should align with the client's goals, target audience, market dynamics, and competitive landscape.

Who needs client discovery tool:

01
Marketing agencies and consultants who work with multiple clients and need to gather comprehensive information about each client's business and market.
02
Small business owners who want to understand their target audience better and develop effective marketing strategies.
03
Sales teams who need to gather insights about potential clients before approaching them with sales pitches.
04
Startups and entrepreneurs who are in the process of launching their business and need to conduct market research and competitor analysis.
05
Businesses undergoing a rebranding or brand positioning exercise, as they need to understand their target audience and market better.
06
Anyone involved in developing marketing or communication strategies, as the client discovery tool helps in creating data-driven and customer-centric strategies.
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Client discovery tool is a software tool or process used by professionals to identify potential clients or customers.
Professionals or businesses who are actively seeking new clients or customers are required to file client discovery tool.
Client discovery tool can be filled out by inputting relevant information about potential clients or customers, such as their contact details, interests, and needs.
The purpose of client discovery tool is to help professionals or businesses effectively identify and reach out to potential clients or customers.
Information such as client or customer contact details, interests, needs, and any previous interactions or engagements must be reported on client discovery tool.
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