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AD APPRENTICES Think Like an Advertiser 1 The BIG Idea How do advertising teams construct public service announcements to create awareness of an issue? AGENDA Approx. 45 minutes I. Warm Up: What's

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How to fill out "Think Like an Advertiser":

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Start by familiarizing yourself with the basic principles of advertising. Understand the importance of targeting the right audience, conveying a persuasive message, and creating effective visuals.

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Analyze successful advertising campaigns from different industries to gain inspiration and insights. Examine the creative techniques used, the messaging approach, and the overall effectiveness of the ads.

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Develop a deep understanding of your product or service and its unique selling proposition (USP). Identify what sets it apart from competitors and use this information to craft compelling advertising messages.

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