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International Journal of Scientific and Research Publications, Volume 5, Issue 11, November 2015 ISSN 22503153590Brand Packaging and Consumer Buying Behavior: A Case of FMCG Products Mishap ENSAN,
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Brand packaging and consumer refers to the packaging materials used by a company to package its products and how these materials impact the consumer's perception and experience with the product.
Companies that produce and sell physical products are required to file brand packaging and consumer reports.
To fill out a brand packaging and consumer report, companies need to provide detailed information about the packaging materials used, the design elements, and how these factors influence consumer behavior.
The purpose of brand packaging and consumer is to help companies understand how their packaging choices affect consumer perception, purchasing decisions, and overall brand reputation.
Information that must be reported on brand packaging and consumer includes details about the packaging materials, design elements, consumer feedback, and any changes or updates made to the packaging.
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