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Trade Fair Exhibition Prospectus Hong Kong City Hall 5 Edinburgh Place Central, Hong Kong www.iic2014hkcongress.org 1 1. Trade Fair As an integrated part of the congress program, the Trade Fair provides
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How to fill out a trade fair prospectus:

01
Start by gathering all the necessary information: Before filling out the prospectus, make sure you have all the relevant details about your company, products or services, contact information, booth preferences, and any additional requirements or requests.
02
Provide a detailed description of your company: Begin by introducing your company and emphasizing its unique selling points. Include information about your industry experience, the products or services you offer, and any notable achievements or recognitions.
03
Outline your goals and objectives for the trade fair: Clearly state what you hope to achieve by participating in the trade fair. This could include increasing brand awareness, generating leads, networking with industry professionals, or launching new products.
04
Specify your booth preferences: Indicate the size, type, and location of the booth you prefer. Consider the flow of foot traffic in the venue when selecting booth locations. Also, mention any specific requirements you may have, such as electrical or technological needs, or the need for additional display materials.
05
Highlight your promotional activities: Describe the marketing materials and strategies you plan to use during the trade fair. This could include product demonstrations, giveaways, promotional discounts, or targeted advertising campaigns. Showcase your creativity and innovation to attract potential customers.
06
Provide contact information: Ensure that your prospectus includes accurate and up-to-date contact information so that interested parties can easily reach out to you for further inquiries or to arrange business meetings during the trade fair.

Who needs a trade fair prospectus:

01
Businesses seeking to showcase their products or services: Companies looking to gain exposure and expand their customer base can greatly benefit from creating a trade fair prospectus. It is a valuable tool for effectively communicating their offerings to potential customers and partners.
02
Trade fair organizers: Trade fair organizers require prospectuses to gather information about participating companies and evaluate their suitability for the event. It helps them curate a diverse range of exhibitors and ensures the event's overall success.
03
Potential business partners or investors: Investors or potential partners attending the trade fair often reference prospectuses to identify companies of interest. The prospectus provides them with crucial details and an overview to help them make informed decisions about collaboration or investment opportunities.
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Trade fair prospectus is a document that provides detailed information about a trade fair event including exhibitors, products/services, schedules, and location.
Event organizers or companies hosting the trade fair are required to file the prospectus.
The prospectus can be filled out online or in a physical form provided by the event organizers. It typically requires information about exhibitors, products/services, booth locations, and schedules.
The purpose of the prospectus is to inform attendees, exhibitors, and potential partners about the trade fair event, its offerings, and logistics.
Information such as exhibitor names, contact details, products/services offered, booth locations, event schedule, and any special activities or promotions.
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