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MKT 4160 Services cape Design Bowling Green State University Fall 2012 Instructor: Office: Email: Class Hours: Office Hours: Dr. Dwayne Greater Phone: (419× 3720226 226 Business Administration Building
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Students studying marketing or related fields who want to understand the strategies and techniques used in promoting services.
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Services marketing assignments involve promoting and selling services offered by a company to customers.
Companies or individuals offering services for sale are required to file services marketing assignments.
To fill out services marketing assignments, companies need to provide details about the services offered, target market, marketing strategies, and competitive analysis.
The purpose of services marketing assignments is to help companies identify their target market, create effective marketing strategies, and increase sales of their services.
Information reported on services marketing assignments typically includes service descriptions, pricing, distribution channels, and promotional activities.
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