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2013 Logo Standards & Requirements2013 STYLE GUIDE Table of ContentsIntroduction and Bostons Logo3Logo Usage4Pylon Logo Usage5Color Palette5Unacceptable Use of the Logo6Brand Standards7Support Typefaces7Menu
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Determine the purpose of the logo standards and requirements. Understand why it is important to have a consistent and unified visual identity for your brand.
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Research and gather all necessary information about your brand's visual elements such as colors, fonts, and imagery. These elements should align with your brand's values and target audience.
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Create a comprehensive document outlining the logo standards and requirements. This document should include guidelines for logo usage, clear examples of acceptable and unacceptable logo variations, and specifications for different applications (e.g., print, digital, signage).
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Consult with design professionals or branding experts to ensure that the logo standards and requirements are in line with industry best practices and reflect your brand's unique identity.
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Train your internal team and external partners on how to use the logo correctly. This may include providing them with the logo standards and requirements document, conducting training sessions, and offering ongoing support and guidance.
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Regularly review and update the logo standards and requirements to accommodate any changes in branding strategy, industry trends, or technological advancements.
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Any individual, organization, or business that wants to establish a strong and consistent visual identity should consider implementing logo standards and requirements. This includes startups, established companies, nonprofits, educational institutions, and government agencies. Logo standards and requirements help maintain brand consistency, enhance brand recognition, and build trust among customers and stakeholders.
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Logo standards and requirements refer to the guidelines and specifications that must be followed when using a company's logo.
All employees, contractors, and partners who use the company's logo are required to adhere to logo standards and requirements.
Logo standards and requirements can be filled out by reviewing the guidelines provided by the company and ensuring that the logo is used correctly in all materials.
The purpose of logo standards and requirements is to maintain consistency and brand integrity when using the company's logo.
The logo standards and requirements typically include specifications on logo size, color, placement, and clear space requirements.
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