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Parsons the New School for Design Integrative Studio SPRING 2015CREATIVE BRIEF (OUTLINE) STUDENT NAME: Yogeeswari Chandrasekhar PROJECT NAME: Board/ Digital Game DATE PREPARED: 4th April 2016 PROJECT
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Start by clearly defining the project goals and objectives.
02
Identify the target audience and understand their needs and preferences.
03
Gather all necessary information about the project, such as brand guidelines, past marketing efforts, and relevant research.
04
Outline the main message or key points that need to be conveyed in the creative materials.
05
Specify the desired tone, style, and overall mood of the creative assets.
06
Define the required deliverables, such as logo designs, brochures, website mock-ups, etc.
07
Set a timeline and allocate resources accordingly.
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Include any budget constraints or limitations that need to be considered.
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The creative brief outline is a document that summarizes the key elements and objectives of a creative project.
The creative team or individual responsible for the creative project is required to file the creative brief outline.
The creative brief outline can be filled out by providing information on the project objectives, target audience, key messaging, and any other relevant details.
The purpose of the creative brief outline is to ensure that all stakeholders involved in the project are aligned on the goals and objectives.
Information such as project objectives, target audience, key messaging, timeline, and budget must be reported on the creative brief outline.
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